• I’m a social media and brand marketing leader with 8 years of experience driving digital growth for iconic brands including Later, Crayola, Twitter, and Whataburger. My expertise spans social media strategy, influencer marketing, and brand storytelling, with a proven track record of translating creative ideas into measurable results.

    Currently pursuing my MBA, I bring both hands-on execution and a big-picture strategic lens to every project. My goal is to help brands tell authentic stories that resonate with audiences, increase revenue, and position them as leaders in their industry.

  • Social Platforms
    Instagram • TikTok • YouTube • Pinterest • X/Twitter • Facebook • LinkedIn

    Tools & Analytics
    Sprout Social • Later • Mavrck • Meta Ads Manager • Canva • Adobe Creative Suite • CapCut • Google Analytics • Sprinklr • Khoros

    Marketing Expertise
    Influencer Campaigns • Organic Growth Strategy • Paid Social • Brand Storytelling • Community Management • Event Marketing • Campaign Reporting

    Leadership & Strategy
    Budget Management • Cross-Functional Collaboration • Brand Partnerships • Creative Briefing • Trend Integration

  • I Specialize In:

    • Influencer Marketing — managing six-figure budgets and scaling multi-platform campaigns

    • Brand Storytelling & Community Building — creating content that resonates and sparks engagement

    • Cross-Platform Growth — proven success on Instagram, TikTok, YouTube, and Twitter/X

    ✨ Career Highlights

    • 📈 Grew Crayola’s YouTube channel to 1M+ subscribers

    • 🔥 Launched viral brand campaigns for Whataburger and Habit Burger Grill

    • 🤝 Led cross-functional collaborations that drove both brand love and measurable ROI